Social media is flooded with pictures of Jammu & Kashmir, clad in snow white gown like the princess out of a fairy tale.
The list of lovers, which includes JKNC leader Omar Abdullah, Union minister for railways Piyush Goyal, South African cricketer Jonty Rhodes, are growing.
Omar Abdullah shared photos and videos of snowing in Gulmarg, a popular skiing destination in Baramulla.
Meanwhile, Piyush Goyal shared a video of a train arriving at Banihal railway station. In the video, the train looks like gliding over a carpet of snow. Wait till the train is fully passed to see the highlight of the video - a snow covered track.
Jonty Rhodes could not contain his excitement after seeing the video and took to Twitter to ask the minister if it is possible for him to take his family from Delhi to Srinagar to enjoy a skiing vacation at Gulmarg.