Every year, National Tourism Day is celebrated on January 25 to raise awareness on why tourism is important to our economy. This year, it is celebrated under the theme 'Sustainable Journeys, Timeless Memories.' It was first celebrated in 1948 to educate the citizens on why it's important to travel, appreciate the country's diverse landscape, and build awareness.
This year, the Ministry of Tourism is celebrating the day at the Red Fort in Delhi, letting travel buffs experience diverse cuisines, handicrafts, and a handful of performances that highlight the diversity of India. The event is titled 'Bharat Parv 2024.' The first day of the event has the all-woman music group named 'Shakti Band' led by Anuradha Pal, which blends Hindustani an Carnatic music. There are also some tribal and folk dance performances from across India. The events start at noon and will go on till 3 pm.
Recently, India implemented an online method for 40 countries to apply for an e-Tourist Visa. It allows tourists and businessmen to get a 'visa on arrival' at 16 international airports in India, through Electronic Travel Authorisation (ETA) online before arrival.