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Techspectations, Manorama Online's marquee event, is an assembly of people who have made a mark in the technology sector, heads of prominent brands, start-ups and industry leaders, technologists, business spokespersons and digital enthusiasts.
An unprecedented digital shift demanded that we shed old practices and explore ways to integrate the best of technology to tailor student-centred learning models.
'If there was a bit of fire and lots of desire, it appears as if social media would make sure nothing stood in the way.'
A key point of discussion was the dilemmas advertisers and brands face when it comes to personalisation of ads amid the global concerns over protection of private data.
Mahesh Narayanan says the growing popularity of streaming content could force theatres to experiment with the viewing experience and bring about revolutionary changes.
'The film should not be predictable. That's the challenge. Whatever the viewer expects, the opposite should happen. This way the viewer can be kept glued to the content,' says Mahesh.
Marketing executives everywhere have snaked down their chairs and are jostling for space underneath the table alongside financial forecasters and crystal-gazers.
Techspectations 2020, the much-anticipated biennial summit powered by Manorama Online in association with First Shows, begins with a long array of global tech luminaries.
As many as 60 million micro medium and small industries (MSMEs) have tried implementing digital payments. Online tools have been a big boon in these times of social isolation, Gupta says.
Lalla was delivering the Lead Talk Digital Marketing 2021 - The What and How for Brands at the virtual digital summit Techspectations on Friday.