AI tools for mid-career professionals, biz owners: Manorama Horizon masterclass in Kochi

Even with the AI tools available today, most businesses are cluttered with repetitive and generative tasks that consume time and reduce productivity, simply because they lack the proper toolkit to harness the benefits of AI models. Taking stock of this vacuum, Manorama Horizon, in association with Manorama Online, is offering an exclusive two-day offline masterclass on September 27 and 28 at the Kochi office of Malayala Manorama, designed for mid-career professionals and business owners.

The workshop, led by Prof. Alex James, professor of AI Hardware at the Digital University Kerala, offers a thorough understanding of AI tools like ChatGPT, Gemini, Claude, Jasper, Canva AI, among others, for an early bird price of Rs 8000. Those interested in participating in the 2-day workshop click here.

The programme also offers guidance on automating repetitive tasks using no-code AI. It allows businesses, particularly start-ups, to save time and eliminate costs, allowing them to divert manpower towards real business. The session will also help enterprises to quickly conclude content generation, report writing, and presentation creation by utilising AI tools. In addition, it also introduces modern tools which are capable of extensive data analytics and visualisation, which can boost business operations.

The resource persons include Prof. Alex James, Anitha Gopi, a PhD scholar at the School of Electronic Systems and Automation, Digital University Kerala, and Aleena Kabeer, a PhD researcher at Digital University Kerala, all of whom possess expert knowledge on the subject matter. The workshop offers a platform for an enriching interaction to improve business models and create personalised work systems to enhance enterprise outcomes using AI.

The session is tailored to meet the unique challenges faced by professionals and entrepreneurs from domains such as Marketing & Digital Strategy, Human Resources & People Operations, Business Strategy & Development, Product Management & Customer Experience, Sales, Support & Client Success and Business Owners looking to optimise leads, revenue, and customer insights with AI.

The programme scheduled for day one is set to cover the basics of generative AI and its various applications, allowing businesses to enhance their operations through hands-on learning with ChatGPT, Gemini, and Claude. It would also cover multiple segments of operations, introducing tools such as Jasper, Canva AI and Copy.ai. For content creation and Perplexity and You.com for research and intelligence, with an interactive task designed to identify the personalised applicability of these models to your business or job.

The session on day two includes ethical usage of AI and other issues associated with AI use, such as hallucinations and AI safety. This enables users to identify potential risks and flag safety concerns, inducing caution and promoting responsible AI use. Furthermore, it elaborates on data analysis using AI tools, such as Excel Copilot and MonkeyLearn, offering on-the-go solutions to the problems of modern business management. Following this, the session also covers the usage of productivity tools such as Slack AI, Notion AI and Zapier, helping businesses build fluid and functional workspaces. To enhance the applicability and takeaways of the session, a unique group challenge is handed out, requiring the development and presentation of a GenAI-powered solution. The session concludes with the distribution of certificates.

The workshop provides an opportunity to network with peers, offering an avenue for collaboration and growth. Additionally, the post-workshop resources give further guidance on applying the knowledge gained in your enterprise or role, facilitating continued learning. With leading experts handling the session, the certification would generate career advancement opportunities and present an excellent opportunity for upskilling.