Wimbledon's stunning snake boat race poster boosts Kerala tourism

Snake boat race
The Kerala boat race poster has garnered immense attention among Malayalee netizens. Photo: Facebook/Wimbledon

Kerala's renowned snake boat race has received a significant boost in visibility, thanks to an official poster shared by the Wimbledon Tennis Championship's Facebook page to promote the prestigious tournament. The poster showcased top-ranked tennis players rowing snake boats through Kerala's serene backwaters. Accompanying the image was a statement highlighting the warm relationship between London and Kerala.

The poster, featuring an emoji of a handshake between Kerala and London, posed an exciting question: 'Ready for the annual boat race! Who will be lifting the 2023 Wimbledon Championships?' The Kerala boat race poster has garnered immense attention among Malayali netizens, who have flooded the comments section with sentiments with nostalgia and excitement for the boat races.

In addition to the snake boat race poster, the Facebook page also shared an eye-catching image of Carlos Alcaraz and Novak Djokovic performing the Oscar-winning 'Naatu Naatu' song on Wimbledon's iconic green grass court.

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