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Balana's limited-edition collection called 'Mandana' follows subtle colours and sustainable fabrics and creates a mix of classic and contemporary kurta sets for men.
Since its inception as a force majeure in the fashion industry in Kerala, Milan has been experimenting and exploring new design patterns in costumes.
The added benefits of featherweight jeans is the stretch and construction for increased movement which helps hiking, biking and even an active morning commute.
Parallax is a collection created for the 'new modern' bride and groom, as the designers aspired to present what they call a 'new promise to this new normal'.
The line-up comprised oversized jackets, bombers, blazers with asymmetrical hemlines, oversized shirts, trousers and other comfortable wear in bright, pop colours.
Consumption wise, today people are much more mindful of what they are buying, they aren't buying a lot of fast fashion, says Rawal.
As a result of the partnership, a wide selection of products ranging across womenswear, menswear and accessories will be available to million customers on Flipkart.
Jones, who already designs men's clothing for LVMH stable mate Christian Dior, will retain both jobs.
'Evolving is the most important part of life and growth. What I want today could be very different tomorrow but you have to stick to the ultimate goal, says South African model.