Say goodbye to product guess Games, Lakme introduces Skin Pro Tool

New Delhi: If you are not a skincare enthusiast and only have a basic knowledge of skincare, it becomes difficult to choose the right product for your skin type.

Unless you understand your skin type and use appropriate treatment, you may see unfavorable results. To transform your approach to skincare, try the new Lakme Skin Pro Tool A cutting-edge AI-based platform built with data from over 30 million faces, it analyses skin in real-time and helps with a special curation of skincare products and tips uniquely tailored for everyone.

Sairam Subramanian, General Manager, Lakme said: "We at Lakme are constantly looking to innovate and offer a wide range of high performance and world-class cosmetics and skincare products. With the launch of the new Skin Pro Tool, we further bolster our efforts to leverage international cosmetic technology in order to address the Indian woman's needs and find a skincare companion."

The newly launched tool works across skin textures, tones and types and recognises concerns such as signs of ageing, pigmentation, dryness, and then proceeds with recommendations and tips basis the analysis.

In four simple steps, the Tool will analyse your skin and curate exclusive product recommendations for your concerns:

Step 1: Open the Lakme Skin Pro Tool section on the brand's India website.

Step 2: Let the tool auto-capture your selfie; make sure you are in good lighting

Step 3: Give it a few seconds for the technology to work its magic and

Step 4: Find your unique skin analysis replete with custom product recommendations for you, it's as easy as that!

Try the tool and chances are you will say goodbye to product guess games and hello to custom skincare recommendations!