The yearly tourism event organised by Kerala tourism, named the Kerala Blog Express, went on floors a few days ago with 25 vloggers from across the globe.
Experiencing Kerala during the monsoon season, cruising through its backwaters, interacting with the local people and trying out the local attires, the vloggers are making the most of the two-week event.
They have already explored destinations like Kumarakom, Thekkady, Alappuzha, Aymanam, Munnar, Thiruvananthapuram and are all set to discover a lot more about the State in the coming days.
The influencers, who represent 19 countries, comprise noted travel vloggers from countries like Australia, Malaysia, African countries, the USA, Poland, Romania, Brazil, Italy, Netherlands and South Africa.
When they recently visited Kumarakom, Ral from South Africa and Frederick from Argentina said that the quaint village gifted them some amazing memories that could be cherished forever. Moreover, the duo couldn't stop praising the unique flavours of Kumarakam.
The authorities hope to target the millions of followers of these social media influencers and make Kerala their favourite travel destination.