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Munnar's misty hills and slopes blanketed in soft purplish blue hues are currently dominating social media feeds. Countless viral reels on Instagram and Facebook have inspired eager travellers to pack their bags and head to the hill station, hoping to catch the legendary Neelakurinji bloom.

However, before you book your tickets, here is an important clarification: those stunning purple flowers you see online are not the actual neelakurinji flowers, but another local variety known as 'mettukurinji'.

With misinformation spreading rapidly across social media platforms, Kerala Tourism has stepped in to clear up the confusion and provide accurate details for travellers.

Munnar draped in a blanket of mist and seasonal blooms. Photo: Manorama

When does the real Neelakurinji bloom?
The iconic Neelakurinji flowers bloom only once in 12 years, turning the hillsides into a breathtaking sea of purplish blue. According to Kerala Tourism, the peak season for the real Neelakurinji bloom typically occurs between September and October. If you want to experience the true magic of this rare spectacle, it is best to plan and schedule your Munnar itinerary around September or October of the designated bloom year.

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A handy travel tip
Social media trends can be highly misleading. Before embarking on a long journey inspired solely by viral videos, it is always wise to verify current conditions with official sources. Checking the updates published by Kerala Tourism or contacting local tourism offices in Munnar can save you from disappointment and help ensure your trip matches your expectations.

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