Kerala is all set to turn ten iconic streets across the state to charming tourist destinations under its latest project. Tourism Minister P A Mohammed Riyas has recently informed the Kerala Assembly that the project would be implemented at 10 destinations in various districts of the state via the Responsible Tourism Mission.
According to the official website of Kerala Tourism, STREET is an acronym for Sustainable, Tangible, Responsible, Experiential, Ethnic, Tourism hubs. The project is conceived by the State Responsible Tourism (RT) Mission and is inspired by the ‘Tourism for Inclusive Growth’ slogan of the United Nations World Tourism Organization (UNWTO).
In the first phase, the project would be launched at Kadalundi (Kozhikode), Kanthalloor (Idukki), Pinarayi & Anjarakandy (Kannur), Valiyaparambu (Kasaragod), Chekadi (Wayanad), Thrithala & Pattithara (Palakkad), and Maravanthuruthu and Manchira (Kottayam). Subsequently, the project would be extended to other tourism centres too.
A major tourism project will be formulated for Kovalam, an international tourism hub, via KIIFB . The attempt is to identify and develop a tourism center in a panchayat. With the COVID-19 pandemic subsiding, grand Onam celebrations will be organised this year.