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One of the key innovations is that consumers will have the opportunity to buy directly off the Runway as they view videos on the platform.
The luxury fashion house announced its upcoming collection, titled 'Ouverture of Something that Never Ended', presented by Creative Director Alessandro Michele.
Designers like Rohit Bal, Ashima Leena, Abhinav Mishra, Amit GT and others showcased their collection in a digital format of the India Runway Week of IFFD.
Investing in innovations and simultaneously building supply chain capabilities will be critical for faster innovation adoption and scale-up.
'From when I began my modelling career to being Miss Universe and travelling around the globe, I have learnt that fashion is like a book,' says Sushmita Sen.
The added benefits of featherweight jeans is the stretch and construction for increased movement which helps hiking, biking and even an active morning commute.
Priyanka looked stunning in a chic cut-out dress.
Many Indian fashion houses like Smoke Wear, NorBlack NorWhite and Huemn have also adopted the 'gender fluid' clothing concept.
Recollecting his NIFT course Mukherjee says his graduation collection was inspired by global nomads, gypsies, prostitutes, performing artists and his imagination of the Silk Route.
There were motifs of old-school arcade games, star clusters, nebulas rendered in fabrics like cotton, khadi and linen to make suits, shorts, kurtas and trousers.
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