These breweries are redefining the beer-drinking experience in the city.
An official at Bevco (Kerala State Beverages Corporation), the sole liquor retailer in the state, said that more and more people are seeking relief from the severe heat by buying beer.
Budweiser will sell its non-alcoholic beer throughout the stadium precincts.
Germany's Oktoberfest, the largest folk festival in the country, started in Munich, Bavaria, after a two-year Covid-induced break.
Budweiser, a major World Cup sponsor with exclusive rights to sell beer at the tournament, will serve beer within the ticketed perimeter surrounding each stadium, but not in the stadium stands or concourse, the source said.
"It's plopped in a beer," exclaimed one commentator after the all-rounder followed up a four with a six straight into the stands off a Jack Leach delivery in the 56th over at Trent Bridge.
As per the rules, liquor, beer and wine can be sold only in packs of 180 ml to 3 litres in Kerala. At present, beer is available in bottles and cans in the state.
At present, there are beer manufacturing centres only in Chalakudy, Kanjikode and Cherthala.
Radhakrishnan, a native of Thoyammal here, gave the alcoholic beverage to his eight-year-old daughter while consuming it himself.
Portugal captain Cristiano Ronaldo had moved aside Coca-Cola bottles in a similar set-up on Monday.