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Last Updated Friday December 11 2020 10:37 AM IST

Profoundis deal shows Kerala's robust startup ecosystem: investor

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Vibe App Photo: facebook.com/Profoundis/photos

Denver-based software provider FullContact and Kochi-based Profoundis Labs are separated by the seven seas but have a common thread – a zeal to explore infinite possibilities.

After Silicon Valley investor Dave Ambrose tweeted about Vibe, the Profoundis product became a topic of discussion in Product Hunt.

The positive 'vibes' of the four musketeers of Profoundis

Kris Gopalakrishnan on the significance of the Profoundis deal

Vibeapp.co became a rage in technology sites and blogs. FullContact, which has acquired Profoundis, probably did the due diligence then and found out the potential of Profoundis.

"Vibe is basically an email-based software as a service (SAAS) product," says an early stage investor in Profoundis, who did not want to be identified.

Blockbuster deal: US firm acquires Kochi-based start-up Profoundis

Going beyond the IT world

Profoundis, which was also in the Microsoft Accelerator program, had earlier secured investments from Konglo Ventures and three individual investors from India and the US.

"As an investor, I only looked at the probability of the return on investment (ROI) then,” says an investor in Profoundis who declined to be identified.

It is only a coincidence that this investor was also an alumnus of Chengannur Engineering College from which the founders of Profoundis – Nithin Sam Oommen, Anoop Thomas Mathew, Jofin Joseph and Arjun R. Pillai – also graduated.

“With Vibe, you get basically a lot of high-potential info to seal a deal. An email-based search could unearth the potential target firm's decision-making level, the colleagues and influencers of the decision makers, and so on, which makes it easy to facilitate a deal,” says the investor.

And what does this mean to the startup ecosystem in Kerala?

“This (deal) is a very positive vibe that is being created. Profoundis had all the backing of the government, including the Startup Mission. This proves that there is a system in place and if there are good entrepreneurs who can use the system, they can hope to reap the rewards,” said the investor.

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